Gov. Kathy Hochul announced last week that masks will be required to be worn in all indoor public places across New York state—unless businesses/venues implement a vaccine requirement—starting Monday, Dec. 13, 2021. What this means for your business What are the...
In today’s business environment—especially during the pandemic—businesses needed to find a way to stay afloat. This means that accounts, both big and small, have had to find a way to expand their reach both domestically and internationally. Small- to medium-sized...
Holiday parties are a great way to boost morale and show appreciation to employees. Nevertheless, there are a few general considerations that employers should be aware of, notwithstanding the current pandemic environment, when considering how to throw their office...
When we hear the term risk management, typically we think of enterprise businesses or large commercial businesses that have teams of risk managers—and which are way more sophisticated than small- to mid-sized businesses. The Oxford Dictionary’s definition of risk...
Following the public health crisis from COVID-19, more than three in five employees expect protection like social distancing and sanitizing measures to feel secure at the workplace. Additionally, employees expect more from their benefits packages. After polling 2,000...
To thrive in the future, independent agencies need to adopt digital ways of doing business. Today’s consumers expect a streamlined digital experience—from learning about an agency and buying insurance to getting service for their policies. Following are four key...
Blog posting. Social media. Video implementation. SEO. Analytics. Net promoter scores. Pay-per-clicks. Advertising. Newsletters. Does digital marketing seem overwhelming—almost like you need to hire someone full-time just to keep up? Let me take a step back and offer...
It can be challenging to work for yourself, and that burnout and stress are real concerns. As a business owner or entrepreneur, you often must work unusual hours, deal with time pressures, irregular money, all while the risk of failure is constantly looming around....
“I am ... inevitable.” Thanos—the big bad in the Marvel Cinematic Universe—utters this line at the end of Avengers: Endgame, to show that his act of wiping out a trillion people with a literal snap of his fingers was an act that could not be stopped. Interestingly,...
The most critical elements of successful small-business operations include building a customer base, managing your finances, and continually cultivating new customers through targeted advertising. Building your professional network also is key. Here are some tips on...