Once a rite of passage to freedom and independence, obtaining a driver’s license at age 16 was considered a general milestone. However, data compiled by the Federal Highway Department is indicating that Gen Zers are not feeling the same way about obtaining a driver’s...
Better video marketing campaigns emphasize accessibility to all, garner audience growth
Video marketing is more popular than ever, and it shows no signs of slowing down. While the types of videos your agency posts might change, it’s clear that consumers connect with this type of content. However, when you’re building a video marketing campaign, it’s...
Fringe benefits and other reimbursements that are nontaxable
Comprehensive knowledge of what is taxable and nontaxable benefits is incredibly important for business owners, as well as heads of human resource departments. Employees are attracted to worthwhile benefits bundled in with their earned income and this only aids in a...
Working with young millennials and Gen Z
There’s no stopping the reality that the last of the millennial generation and the first of Generation Z are moving—rapidly—into the workforce. Many individuals from these generations have copious education, open minds and extreme work ethic. However, they differ from...
Drive-by producer or 40+ Club member?
Two of the most formidable and historical challenges that property/casualty producers face are the attainment of prospects, as well as the retention of clients. Despite the sophistication of agency management technology and the purchase of commercial lead lists that...
N.J.: Get in front of renewal increases with your clients; PIANJ offers sample letter
Across the country, the insurance-buying public has seen sharp premium increases when their homeowners and automobile insurance policies are being renewed. In many cases, premiums are outpacing claims and expenses, as well as rising higher than inflation. The rules...
Hello agents! Want to make the most out of client data?
Independent agents work to protect their clients’ biggest assets: their homes. It’s no surprise that clients need to feel they can trust their independent agent when it comes to advice on protecting something so important. What is the key to fostering (and...
Customer loyalty: A strategic advantage in insurance
What can make your agency unique or different? Why should an individual or family do business with your agency instead of another one within a 20-minute driving radius? Are your products and services wildly different from your local or internet competitors? For many...
Retirement plans: Impact of fiduciary liability
In a traditional 401(k) plan, many plan administration tasks fall on the plan sponsor. These can include designing the plan, depositing contributions, keeping documents updated, complying with testing requirements, and providing required notices and information to...
Five key advantages of a VoIP phone system
Today, many independent agents have switched to Voice over Internet Protocol phone systems from traditional phone landlines to run their businesses more efficiently. Unlike traditional phones, VoIP transforms business communications through numerous features and...