Steeped in tradition and legacy practices, the insurance industry is undergoing a profound transformation. In an era defined by rapid technological advancement and shifting customer expectations, digital transformation has emerged as the lifeline for insurance agents...
Harness AI’s power in training and development
The rise of artificial intelligence has been swift, with the industry transforming from mere stuff of sci-fi fantasy to a multi-billion-dollar industry seemingly overnight. Today, AI plays some role in nearly every aspect of our lives—from the health care we receive,...
The psychology of advanced car safety technology
One of the biggest areas for recent innovation in automobile design is advanced safety features. Features like lane and obstacle sensing radar, collision warning, and heads up displays are increasingly becoming standard equipment on new cars. The technology that comes...
UBI off to a slow start
In 1998, a new technology was introduced that promised to have major implications for many industries, chief among them the insurance industry. This technology allowed systems to monitor and collect data about a user’s behavior in real time. Today, many of us use...
N.Y.: DFS publishes updated cyber security regulation for comment, PIA offers analysis
The New York State Department of Financial Services published a revised proposed second amendment to 23 NYCRR 500—colloquially referred to as New York’s cyber security regulation. The publication of the revised second amendment comes over six months after the...
Humanize your brand with AI-driven CMS
Connecting with your customers is one of the most crucial aspects of running a successful insurance agency. Your customers keep you in business, so it’s essential to keep them happy—and connecting with them in a personal, human way is one of the best ways to...
AI: Emerging risks and opportunities for agents
The rise of artificial intelligence has changed our world completely—sparking impressive advancements and opening doors to countless possibilities. Yet, as we continue in this AI-centric era, we need to be prepared for the unexpected pitfalls it might bring—especially...
Meet evolving consumer expectations
Independent insurance agents must adapt to the changing expectations of modern consumers to remain competitive in today’s insurance landscape. Nowadays, consumers seek an experience that matches the quality of service offered by leading brands like Amazon and...
Improve customer experience in the digital age
In today’s highly competitive, thriving insurance industry, building and maintaining strong customer relationships is crucial for success. It not only helps to create a loyal client base, but also to generate referrals and new business opportunities. With that, it’s...
Eight of the best PR tools used in 2023
In today’s PR world, technology can be your best friend. Whether you operate as small business or a major enterprise, being able to build and boost brands is essential. Nowadays, there are multiple tools and platforms that make handling those tasks easier than ever....