If you, as an insurance professional, are working on a marketing plan for your agency, video marketing can be a powerful tool to use. While text can be effective on its own, video can take your marketing to the next level in terms of engagement and impact. Why to...
Technology has become a key player in the stability and success of modern small businesses. New technologies provide business owners with opportunities to boost growth and overcome obstacles. These tools are critical to enhancing an organization’s financial...
In the ever-evolving insurance landscape, artificial intelligence has emerged as a powerful tool to enhance efficiency, accuracy and customer experience. The impact of AI is profound: its global market size in the insurance industry currently is estimated at $4.59...
With the rate of recent rapid technological changes, it’s no surprise that businesses must adapt to new trends constantly. This is mainly true for independent agents who are experiencing pressure to keep up with digital transformation. Since customers are increasingly...
When you consider all the ways you can make your agency more efficient, the technological aspects can be overwhelming. This can be anything from considering a new agency management system to determining if you want to work with a company that provides back-office...
As the insurance sector continues to embrace technological advancements, it finds itself at the crossroads of leveraging digital solutions and confronting associated cyberthreats. Insurance agencies and companies hold vast amounts of sensitive information, from...
According to Statista, a data gathering platform, X, formerly known as Twitter, has some 556 million monthly active users. Whether you’re an independent agent or the head of an agency, having a presence on a platform with more than half a billion active users is...
Voice over Internet Protocol phone systems help independent agents run their businesses more efficiently compared to traditional phone landlines. VoIP comes with numerous features and benefits already built in, and VoIP comes with substantial cost savings. To find the...
At the Fairmont San Francisco Hotel in San Francisco, President Joe Biden made remarks about technological development in the United States before he met with the President’s Council of Advisors on Science and Technology on Sept. 27. His remarks focused primarily on...
Steeped in tradition and legacy practices, the insurance industry is undergoing a profound transformation. In an era defined by rapid technological advancement and shifting customer expectations, digital transformation has emerged as the lifeline for insurance agents...
